Following up with a succinct email is a good way to check if an influencer received your message without being too intrusive. Easy, right? Filter and find influencers with available public contact information. But many social media influencers are notorious for buying fake followers. 3. You understand what to do and what not to do when interacting with and connecting with influencers. Ninja Outreach. Again, influencer outreach involves relationship building. What Are Social Media Influencers? You can connect with influencers on social media, but there’s nothing more effective than email outreach. Consulting Social Media Training ... INFLUENCER OUTREACH AND PARTNERSHIPS . Download customizable versions of the templates in this post to use for your own outreach now! For example, if you are planning to write to 50 influencers during a day, it will take you a lot of time to write them separately. Does this sound like something you would be interested in? We have been following your profile on [insert social media platform] and love your posts on [insert topic]. Ideally, your brand’s values should align with those of the influencer that you partner with. The LINKAGES program in Jakarta – UpdateStatus.ID – uses three online outreach approaches to promote an online reservation system that helps link clients to HIV services in Indonesia.Since the launch of Update Status in July 2018, social media influencers have helped establish the online presence of the campaign and reach people at high risk for HIV. In this part below, we’ll present you our 2 influencer outreach email templates that could get you new influencer collaborations if you use them well. YouTube Live Subs Count. Influencer marketing, though, can take up a lot of your time – so, in this blog post, I’m going to share the 12 best time-saving influencer outreach tools to help you achieve the results you’re looking for faster and more efficiently. Blogger outreach means coming into contact with already established social media personalities and asking them to promote your business. By engaging with them before you reach out, they are more likely to recognise you when you email them, and chances are better that you will get a … Here’s an email you might want to use: Hey [name], I would love to feature you in a blog post. Best, Influencer marketing has massively grown in popularity in recent years, rapidly becoming one of the top ways to promote businesses, bloggers and the like. CONTACTEZ-NOUS. Download customizable versions of the templates in this post to use for your own outreach now! Nous conseillons les influenceurs et aidons les marques à établir des relations gagnant-gagnant et à mener des campagnes originales et efficaces. Making Your Outreach Email Great and What Comes Next. Well, imagine how much noise is in their inbox. While your outreach is as much about you introducing your business as it is contacting the influencer, it’s not just that. Influencer outreach is difficult. We met last week at the [name of event or location]. Lately, the term “influencer marketing” has begun to apply to all social networks. This gives you a better understanding of how you should go with your tone of voice and more importantly, you can also mention one of their social media posts which will let them know that you cared to look through the profile before reaching out to them. We think your [insert a reference to a topic they post about] really aligns with our … Skills: English (UK), Facebook Marketing, Internet Marketing, Social Media Marketing, Twitter In a sense, it’s not much different than bringing in any notable celebrity to support your brand. Influencer Outreach. Your influencer campaign is so close to the official kickoff. Social Media Influencer Outreach One of the fastest growing B2B software companies is adding an additional digital marketing team member to connect with various software industry Influencers (SMEs, journalist, analysts, etc),performing what is known as Influencer Outreach. Contact Services. Think about the number of people and guards you will bypass just to get the … Let us take care of your social media management. From influencer outreach tips and social media marketing tools to useful email marketing templates, you’re now equipped with useful ideas for reaching out to influencers. True story. It aims at developing a relationship with the influencers. Influencer marketing grew out of celebrity endorsement. Forever. 10 Strategies to Scale Your Digital Marketing Agency in the New Normal, SEO Content Writing: How to Optimize Your Content For Search Engines, 7 Must-Have Tools to Create Better Client Reports While Saving Time, 7 Reasons Your Business Needs Experiential Marketing, Researching an Audience to Make Engaging Video Content. Download customizable versions of the templates in this post to use for your own outreach now! Like Robert B. Cialdini wrote in his book: “We like people who are similar to us. Influencer outreach has never been so easy. Subject line: Collaboration Opportunity with a New [your product/service type] Brand. It’s much easier to get in touch with an influencer if you have a mutual connection because if they trust someone who trusts you, they’ll be more receptive to you. You also have a clear idea what kind of influencers to look out for using the right influencer marketing platform. Your email shouldn’t write the “About Us” page of your brand, a line or two will do. It’s nothing personal. Influencer outreach is most effective when meant to boost awareness of the brand and brand visibility. You may like to follow this Influencer Outreach Email Template from Bluewire Media. Scarlett London Digital (aka, Scarlett) is a UK-based social media manager, PR consultant and influencer outreach specialist, offering digital marketing expertise to brands of all sizes.. Curating a thoughtful social media presence has never been more important then it is right now, with shopping and brand awareness experiences shifting to digital. Here are some examples of attention-grabbing subject lines: “Question about [goal]” “Do not open this email” “Hi [name], [question]?” “Should I stay or should I go?” “We have [insert fact] in common …” Share their posts. Clearly states the purpose of getting in touch. Getting ignored by influencers? 79% of brands use influencers to advertise on Instagram, while 46% do so on Facebook and 36% on YouTube. Alternatively you can ask the influencer to contribute to your content. Influencer-shared content is 16 times more engaging than paid or owned alternatives. Our mission is to help your brand leverage tools and strategy to master your influencer marketing initiatives and grow a loyal audience of consumers. Crush your next campaign! The following guide will show you how to do that. This is where planning comes to a close and you’re getting closer to launch. Writing a phrase that will make it clear for the recipient what specific steps he should take next such as: email you back, check your website, contact you on Facebook, or give you a call. - Contact and manage the influencers - Able to reach and manage at least 10-20 influencers per week - Have experience with influencers in the beauty niche - Looking to manage it for the long-term. The next step to begin your influencer outreach marketing is to find the influencers’ contact info. There’s a real, live human just as involved in your success as you or the technology at your disposal. If you’re interested, I’d love to get your take on the project and figure out how we can make it beneficial for both parties. It's all about nurturing a long-term relationship with them and getting them to trust your brand. 12 of the best time saving influencer #outreach tools: @grouphigh via @lilachbullock Click To Tweet 4. What are the Best Website Builders for Increasing Website Conversions? Note: This post was originally published in August ’15 and has been updated and republished. And while it’s really effective, influencer outreach is extremely tricky. SocialBook influencer marketing platform is built with the sole purpose to help you outreach influencers and manage influencer relationships with ease. Why? Try and make each email as personalized and directed as possible - mass-marketing automation will likely perform poorly when it … And when they do give us their time, we should make sure we aren’t wasting it. Influencer outreach is one solution. Email has become the standard form of communication, but outreach campaigns have yet to be perfected. In addition to this, you should also see if their posts resonate with your target audience. The latest trend in social media marketing is blogger outreach, otherwise known as influencer marketing.. Take social media off your plate. Just for reference here’s some projects I’ve worked on – just to let you know I follow through and am serious about making this work: [links to projects] First Email: Subject: Join [Blog Name’s] Blogger network and have your own Exclusive Feature. Maryam @MaryamNYC Social Media Influencer . Here are some other common openers you can use: From my experience reaching out to influencers about the habits of effective content marketers, it’s likely that you won’t get a response to your first email. Find Business Profiles, Influencers & Emails. Google has announced that the number of searches for the term “influencer marketing” has increased by more than 1500 percent in three years. 5 min read. Ends with action steps. That’s why follow-up is crucial. About 60% of subject lines examined use sentence-case, and 34% of them use title case. Easy, right? Influencer Outreach Email Template Ideas Gifting for Review or Mention. Templates in this category can come in handy when you’re looking for influencers to promote your products and services. I was inspired after you spoke at [name of event]. Influencers are individuals that have audiences you’re interested in marketing to. les KPI d'influence. More than providing clean copy that doesn’t get in its own way, your initial outreach email has to finesse the influencer. In addition, send requests, not demands. Identify and contact influencers at scale ... Stop scrolling down on social media. Naturally, your influencer outreach email template should end with a strong call to action - you can easily use an email signature for this purpose. Social Media Influencers. + social media tips every week! Already in 2015, a Tomoson study reported the influencer outreach as “the fastest-growing online customer acquisition channel, beating organic search, paid search, and email marketing.”. I’m [your name] from [company]. Well, imagine how much noise is in their inbox. Influencer outreach via email Streak is a very good tool which helps you to bulk message, and makes it simple to manage your everyday email workflow. If you’re unsure about how to generate high-quality content, consult with SEO and social media experts. It’ll be a warm connection. They’re out of the office and don’t have wifi (the horror). The outreach tips you’ll find below are a culmination of that experience, born out of fast and aggressive learning, failing, optimizing, failing again, and finally winning. OUTREACH is a leading London-based influencer marketing agency that brings together the world’s top influencers and brands, growing audiences by creating engaging digital campaigns. Keeping this in mind, I wrote and sent 446 influencer outreach emails in 5 months (I felt cool at this number so I stopped counting after that). I thought you’d be interested in working on this project because [reasons]. Get the latest and greatest digital marketing Contact influencers with email in batch. If the influencer wants to know about your business, she can Google it. We would like to invite you to become a brand ambassador for our company! This email clearly states that you want to work on something with the influencer. Since the templates are packed with all the ‘meat-n-potatoes’ needed to convince the influencers, merely a few adjustments in the names and other similar details … The next step to begin your influencer outreach marketing is to find the influencers’ contact info. Use this template to ensure an outreach email is accounted for, whether it’s a rejection or just a missed connection. [your name] 2. Provides value. Unlike email outreach, social media comes with a dedicated profile display of who you are initiating your conversation with. And now you’re back on Instagram and Youtube consuming more […] Home Blog Social Media Influencer Marketing Power Up Your Influencer Outreach with These 2 Email Templates, David Ly Khim Track influencer's performances. Find outreach prospects Whether through making a valuable introduction or featuring them on your popular website, there must be something in it for them. Social media content and posting for only $99 a month! How to Build a Strategy Around Social Media Influencers. Let us know in the comments below! Only five people responded to my first email. Connect their knowledge to why you’re emailing them. You make it clear that it’s mutually beneficial – if the influencer works with you on this, they’ll get something out of it too. In some cases, you might not have a mutual connection with the influencer. Advanced Search Filters Competitor Monitoring Sort Influencers Search Influencers In-depth Influencer Data Influencer Campaign Management Influencer Email Campaign Campaign Management Track Keywords Email Outreach Find Influencers For Brands or Influencers Managing YouTube Channels The lucrative market of influencers on social media A majority of marketers believe that influencer marketing on social media is the most effective means of building brand awareness. Free Tools . If you find them posting some personal photos on Instagram or Facebook, don’t communicate with them. Social media marketing is in the vanguard of modern-day reputation management. Step 4: Find Influencers’ Contact Info. You might have to follow up one more time just in case. Time to send some outreach emails.This is where it starts to get really fun. ... Email Outreach. Understanding who online is motivating and activating your clients can be … To learn about their most recent interests, check their social media activity. Author’s Note: This isn’t the same as the first type that we just saw, which is pretty much the opposite, where influencers are looking for brands to collaborate with. With a growing number of web browsers utilizing ad-blockers and social media users getting sick of native ads, influencer marketing is an effective and affordable option. As Social Media platforms continue to grow and evolve as a communication medium, so too are marketing opportunities expanding. ... 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