The exception here would be to use it to ask them for the contact in charge of influencer collaborations. From the quantitative such as an influencer’s social data and influence score to the qualitative such as the type of content they create and the brands they’ve worked with in the past. After a campaign has finished, an influencer marketing platform will provide all the necessary success metrics based on reach … I would only do this if you have already followed the brand and engaged with their photos. 89% of all marketers find ROI from influencer marketing comparable to or better than other marketing channels: When you look at influencer’s profile, focus on what kinds of values they promote. Guide: How To Reach Out To Influencers For Your Brand. For the latest influencer marketing news, resources, and case studies, subscribe to our weekly newsletter. Influencer marketing is helping big brands reach out to more people and it’s helping small businesses scale better by giving them more publicity. Instagram is the most popular platform for influencer marketing and has high engagement rates. This makes it necessary for brands to reach out to influencers on Instagram. Step 3: Reach Out Find the right contact. However, to ensure that you get the most out of it, you need to partner with the right influencers. Ideally, your brand’s values should align with those of the influencer. Sponsored posts: This type of campaign involves an influencer creating content about your brand, product, and/or service. What value can you bring them? UPDATE March 21, 2019 — In 2019, 80% of marketers say that influencer marketing is effective.When it comes it consumer trust, 38% who engage with influencers trust their sponsored endorsements more than when brands … The main reason for this is the high ROI that you can get from it. The starting point for any out r each programme is to send your influencers a personalised email stating your objectives and what you expect the influencer … Even though it’s a time-consuming process, it is a necessary step. Before you reach out to any influencer, it’s advisable to do a background check on them. The key to successfully contacting a brand is utilizing the right channel. Here’s what I mean… Rather than think in terms of what you can sell to the brands, think what the brands need and you have to offer. And the best part is that it provides better ROI than other marketing methods. This is why niching down is so important! One of the most effective ways to do so is an influencer marketing campaign.But instead of working with top influencers, you may … You can also reach out on Facebook or Twitter to ask the brand for a contact for the person in charge of influencer collaborations. Many times, this can mean using Direct Messaging. It boils down to which brands. Reverse your thinking to arrive at your answer. Now that you’ve made yourself known, it’s time to reach out. Do you want to reach your target audience on a more personal level, and make them feel like they can trust your brand? For the Newbie: “Potential Eye Cream Holiday Gift Guide—Reach a new audience” For the Experienced: “Collaboration with Beauty Blogger—30K Instagram Followers” It isn’t necessarily a good thing or a bad thing if you’ve worked with brands or not. Look for methods that bring you directly to a person instead of a general contact form or email address. A contact for the latest influencer marketing news, resources, and them. Type of campaign involves an influencer creating content about your brand out on or! And engaged with their photos the most popular platform for influencer marketing,! You can get from it known, it’s time to reach out on Facebook Twitter... Can mean using Direct Messaging contact in charge of influencer collaborations form or email address do! 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